What happens when a hospitality leader reaches the stage of giving back and starts teaching hospitality? In this inspiring testimony, William Tullmann, Vice President of Operations & Revenue Strategy at Unique Vacations, Inc. (Sandals & Beaches Resorts), reflects on his journey through EHL’s Executive Teaching Fellowship Program — and on what it truly means to learn, earn, and return. Deeply rooted in hospitality DNA and inspired by the legacy of Gordon “Butch” Stewart, William shares why teaching is not a career move, but a responsibility — one that allows industry leaders to transmit knowledge, shape the next generation, and amplify careers beyond their own. From the thoughtful use of AI in education to the power of campus immersion, he explains how EHL helps professionals translate real-world experience into impactful learning journeys. William Tullmann on LinkedIn: https://www.linkedin.com/in/william-tullmann-mba-ehl/ 💡 Key Takeaways: ✅ Why teaching is about building people, not just careers ✅ How hospitality knowledge must be shared — not protected ✅ Why EHL approaches AI as a tool to amplify learning, not replace it ✅ The importance of starting with what students need to learn — not what you want to teach ✅ How the Executive Teaching Fellowship elevates personal standards and teaching impact ✅ What it means to “learn, earn… and return” to the industry ✨ A call to action: Hospitality is a legacy. And teaching is how that legacy lives on. At EHL, leaders don’t just pass on knowledge — they create momentum for the next generation. 👉 Discover the Executive Teaching Fellowship Program at EHL: https://gs.ehl.edu/executive-teaching-fellowship-program ⏱️ Timestamps: 00:00 - Meet William Tullmann 00:16 - What made you want start teaching and sharing your expertise? 01:01 - What are the skills you gained that you didn't expect? 01:33 - What did being on campus add to your overall learning experience? 02:30 - How will this program influence your next career step? 03:04 - What's your advice for someone considering this program? 💬💬💬💬💬 What does giving back mean in your career journey? Share your thoughts in the comments below. 💬💬💬💬💬 🔔🔔🔔🔔🔔 If William’s story inspired you, like, share & subscribe for more leadership and teaching journeys from EHL Hospitality Business School: https://www.youtube.com/@EHLpublications?sub_confirmation=1 🔔🔔🔔🔔🔔 #EHL #ExecutiveTeachingFellowship #HospitalityLeadership #GivingBack #TeachingHospitality #HumanCentricLeadership #EHLExperience #LeadershipJourney