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People Are the Magic – A Human Approach to Employer Branding at EHL with Vanessa Balouzet
What makes EHL truly special? Not the buildings. Not the brand. The people. In this unique AI-assisted interview, Vanessa Balouzet , Chief Growth Officer at EHL, opens up about what drives her work: people, purpose, culture, and the hospitality mindset that defines everything at EHL. From hiring and onboarding to culture building, values, and leadership, Vanessa explains how EHL creates an environment where people feel inspired, empowered, and supported β€” and how this human-centric approach directly impacts performance, retention, and growth. She also reflects on digital transformation, explaining how technology should enhance human experiences, not replace them β€” freeing teams to focus on what truly matters: welcoming, caring, connecting. And behind the leader, she shares a personal glimpse of what it means to balance her many roles β€” professional and personal β€” with strength, vulnerability, and a touch of Wonder Woman energy. πŸ’‘ Key Takeaways: βœ… Why people are EHL’s greatest competitive advantage βœ… How culture is built from within β€” not outsourced βœ… The role of values in leading with clarity, care & transparency βœ… What the β€œhospitality mindset” looks like in daily leadership βœ… Why digital tools should amplify human experiences, not replace them ✨ A call to action: Leadership is human. And at EHL, people are the heart of everything we do. πŸ‘‰ Learn more about EHL: https://www.ehl.edu ⏱️ Timestamps: 00:00 – Meet Vanessa Balouzet 00:27 – What exactly are you growing, the people or the brand? 01:04 – Employer branding: What does it mean to you? 01:23 – Growth and values go hand in hand. What do these values mean to you? 02:01 – How did EHL turn values into a living culture? 02:18 – What's a healthy internal culture? 02:56 – What's the secret ingredient everyone at EHL has in common? 03:17 – How will digital help improve human experience? 03:47 – If you were a superhero, who would you be? πŸ’¬πŸ’¬πŸ’¬πŸ’¬πŸ’¬ What does a β€œhuman-centric workplace” mean to you? Share your thoughts in the comments! πŸ’¬πŸ’¬πŸ’¬πŸ’¬πŸ’¬ πŸ””πŸ””πŸ””πŸ””πŸ”” If Vanessa’s perspective inspired you, like, share & subscribe for more stories from EHL Hospitality Business School: https://www.youtube.com/@EHLpublications?sub_confirmation=1 πŸ””πŸ””πŸ””πŸ””πŸ”” #EHL #Leadership #HumanCentricLeadership #PeopleFirst #WorkCulture #EmployerBranding #HospitalityMindset #EHLExperience
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